Hilirisization Strategy Of Lecturer's Research As Acceleration Of Commercial Product Innovation Of Higher Education

Product downstream in the industrial world is a demand for every university in Indonesia. It is expected to increase the quantity and quality of innovation in Indonesia, which is still in the lowest position in ASEAN. The contribution of higher education research in product innovation is still considered insignificant in realizing a startup ecosystem. This study aims to analyze the downstream strategy of the lecturers' research results by analyzing internal and external factors. The method used is SWOT (Strengths-Weakness-Opportunities-Threats) analysis and Quantitative Strategic Planning Matrix (QSPM). The SWOT analysis resulted in four alternative strategies for downstream the results of lecturers' research. The results of the QSPM matrix analysis show that the main strategy of the four alternative strategies obtained is to manage several strengths to take advantage of existing opportunities (strengths-opportunities/SO) with the highest total attractive score (STAS). The strategy is to increase cooperation with industry and other universities by implementing regulations aimed at infrastructure and special financing schemes for lecturers who utilize the use of local raw materials. The strategy emphasizes the implementation of regulations and the implementation of cooperation with the industrial world. For further research, it is recommended to review the existing strategy recommendations and explore the effectiveness of existing regulations. The strategy is to increase cooperation with industry and other universities by implementing regulations aimed at infrastructure and special financing schemes for lecturers who utilize the use of local raw materials. The strategy emphasizes the implementation of regulations and the implementation of cooperation with the industrial world. For further research, it is recommended to review the existing strategy recommendations and explore the effectiveness of existing regulations. The strategy is to increase cooperation with industry and other universities by implementing regulations aimed at infrastructure and special financing schemes for lecturers who utilize the use of local raw materials. The strategy emphasizes the implementation of regulations and the implementation of cooperation with the industrial world. For further research, it is recommended to review the existing strategy recommendations and explore the effectiveness of existing regulations.

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