IJSTR >> Volume 9 - Issue 12, December 2020 Edition

[Full Text]

AUTHOR(S)

Winny Gunarti Widya Wardani, Wulandari, Syahid

KEYWORDS

Prehistoric site, still life, landscape, story, photography artworks.

ABSTRACT

The existence of prehistoric sites in Indonesia is important to preserved because it is a cultural heritage. If there is less interest in relics of artifacts, then it has the potential to erase prehistoric traces in the minds of the younger generation. There are many ways to build interest in prehistoric sites, including through photographic art. This study examines the visuals strength in the still life, landscape, and story photography genres which can influence people's interest in prehistoric sites. Quantitatively, a survey of tourists at the Gunung Padang Site, Cianjur, West Java shows 88 percent think historical places need to be visualized through pictures or photos that attract knowledge. Meanwhile, qualitatively, this study shows the strength of elements in the still life, landscape and story photography genres which are able to build certain visual perceptions in the minds of the readers. In digital photography technique, the processing of visual signs is mainly influenced by the power of shooting for impact, which consists of distance and perspective, and focus of attention as a process of reading visual signs using a visual communication design approach. This study is expected to become an academic reference in the field of alternative media to build interest in prehistoric sites.

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